San Diego Rolex owner? Before getting a quote, check the reference number...

https://brookspiou157.bearsfanteamshop.com/i-m-in-del-mar-should-i-sell-private-party-or-to-a-professional-buyer

San Diego Rolex owner? Before getting a quote, check the reference number between the lugs at 12 o’clock; the bracelet may need to come off. Don’t remove it yourself if you’re unsure. Use a reputable local shop and get any offer in writing.