Choosing the right Online Reputation Management (ORM) vendor is a minefield....
https://wiki-quicky.win/index.php/How_to_Tell_if_Your_ORM_Provider_is_Using_a_Link_Farm:_A_Guide_to_Protecting_Your_Brand
Choosing the right Online Reputation Management (ORM) vendor is a minefield. You need to distinguish between empty promises and actual results