Changing your SaaS pricing can spark a tricky tradeoff: a 31% drop in...

https://wiki-burner.win/index.php/How_to_Incorporate_Competitor_Response_into_Pricing_Forecasts

Changing your SaaS pricing can spark a tricky tradeoff: a 31% drop in conversions against a 22% boost in revenue. In this article, we use Sequential Mode to break down when that revenue lift outweighs lost sign-ups